SharePoint is poised to become an ubiquitous document and content management system with great capabilities for ad hoc collaboration, whereas Product Lifecycle Management (PLM) is a similar but more structured system focused on product development content. By integrating SharePoint and the Product Data Management (PDM) component of PLM, users can blend the benefits of both to enable ad hoc collaboration on top of rich, structured product data and information – possibly gaining synergies that neither system is capable of independently.